(ANIMAL ACTIVISM/ANIMAL WELFARE) Remember Me Thursday is a nationwide animal awareness campaign that helps to save orphan pets by promoting pet adoption around the globe. The event, which took place on Thursday, September 25, shed light on the millions of abandoned pets still in need of loving homes.
This year was Remember Me Thursday’s second annual campaign, and it proved to be an even bigger success than last year’s. The amount of involvement and support from animal welfare organizations nearly doubled, and the campaign reached over 130 countries.
It’s a sad truth that millions of animals face neglect and hardship, but with the help of Remember Me Thursday, the future of orphaned animals is much brighter. Read on to learn more about Remember Me Thursday, and how the campaign is helping save animals’ lives around the world. — Global Animal
Helen Woodward Animal Center
Remember Me Thursday™ Candle-lighting Campaign for Orphan Pets Grew Dramatically in its 2nd Year
Rancho Santa Fe, Calif. (Oct. 23, 2014) – Remember Me Thursday™ is a global awareness campaign designed to honor orphan pets, encourage adoption and reduce euthanasia.
On Thursday, September 25th, Helen Woodward Animal Center united with animal lovers and animal welfare organizations worldwide for the 2nd Annual Remember Me Thursday™ candle-lighting ceremony. The candles, lit simultaneously around the world, honored the millions of pets who lost their lives over the past year without the benefit of a loving home—and millions more that are still in need of permanent homes.
Last year, more than 100,000 pet lovers from 83 countries joined the movement. Grass roots programs and events sprung up around the U.S. and the world spreading the message through social media, and visiting the Remember Me Thursday™ website. In 2013, the campaign generated 68 million potential Twitter impressions including celebrity support through social media.
The campaign grew significantly in 2014 as involvement by animal welfare organizations more than doubled to 334 groups participating worldwide. Over 4,400 virtual candles were lit with countless other candle-lightings shared in tweets, Facebook posts and emails. In total, the campaign reached 138 countries and generated more than 204 million social media impressions during the week of Remember Me Thursday™.
Seventeen (17) celebrity luminaries actively participated in the campaign including Emmy Award winner and Golden Globe nominated actress Katherine Heigl who was the 2014 Official Spokesperson for the Remember Me Thursday™ campaign. Celebrity luminaries shared their thoughts on pet adoption via video PSAs (public service announcements), personal quotes and pet photos, and via their social media accounts in a special online gallery. In all, more than 50 celebrities posted social media messages or provided other support for the campaign.
As we head into the holiday season, another important pet adoption program is underway that will make a positive difference for homeless pets.
“Millions of families add a furry family member to their homes each holiday season,” Helen Woodward Animal Center President Mike Arms stated. “Yet over 3 million orphaned dogs and cats are put to death each year in the U.S. alone. It doesn’t make sense.”
Arms created Home 4 the Holidays when he noticed a majority of rescue facilities were closing their doors during the holiday season. Helen Woodward helped kick off the 16th annual Blue Buffalo Home 4 the Holidays campaign in mid-October, with a goal this year to find a forever home for the 10 millionth orphaned pet.
About Home 4 the Holidays (H4TH)
As one of the most successful pet adoption programs in the world, H4TH partners with thousands of animal organizations dedicated to finding forever homes for orphaned pets. Founded by Helen Woodward Animal Center and supported this year by Blue Buffalo, the program began in 1999 with just 14 participating animal shelters in San Diego County. Since it began 16 years ago, Home 4 the Holidays has helped more than 9.3 million families experience the joy of pet adoption, including more than 1 million pet adoptions last year alone. For more information, visit www.home4theholidays.org.
About Remember Me Thursday™
Animal lovers and organizations across the globe unite on the 4th Thursday of September to light a candle in remembrance of the millions of orphan pets who lost their lives without the benefit of a loving home, and to shine a light on the millions of orphan pets still waiting for their forever homes. The Remember Me Thursday™ global awareness campaign is championed by Mike Arms, President of Helen Woodward Animal Center, and creator of both the International Pet Adoptathon and International Home 4 The Holidays program which, in partnership with national animal organizations, has placed 9.3 million pets in homes since 1999. For more information, visit www.remembermethursday.org.
About Helen Woodward Animal Center
Helen Woodward Animal Center is a private, non-profit organization where “people help animals, and animals help people.” Founded in 1972 in Rancho Santa Fe, Calif., the Center provides services for more than 57,000 people and thousands of animals annually through adoptions and educational and therapeutic programs both onsite and throughout the community. Helen Woodward Animal Center is also the creator of the international Blue Buffalo Home 4 the Holidays pet adoption drive, the International Remember Me Thursday™ campaign and The Business of Saving Lives Workshops, teaching the business of saving lives to animal welfare leaders from around the world. For more information, visit www.animalcenter.org.
More Helen Woodward Animal Center: http://www.animalcenter.org