(FARM) In October, the World Society for the Protection of Animals (WSPA) launched “Keep Cows on Grass,” its first Europe-wide, ongoing campaign calling for an end to industrial dairy farming. The WSPA, along with Ben & Jerry’s and Compassion in World Farming, want to bring attention to the fact that cows are vanishing from the rolling pastures of the European landscape. The WSPA is asking consumers to put pressure on retailers by asking questions about the origins of their milk and the welfare of the animals that supply it. By doing this, we can support for this “Better Dairy” campaign for humane, sustainable, pasture-based systems as well as counter the spread of the burgeoning myth that, as one dairy representative told a BBC reporter, “cows do not belong in fields.” Read on for more information regarding the growth of industrial “mega dairies.” — Global Animal






















